Hot Website Design is a website design firm providing services to small business owners who are developing their small business website, SEO (Search Engine Optimization), SEM (Search Engine Marketing) and SMM (Social Media Marketing) as well as graphic design such as company logos, web graphics, business cards, and stationary.

Hot Website Design also provides consulting service for small business printing, direct mail marketing, email marketing, e-commerce and website hosting.

Visit us at www.HotWebsiteDesign.com

July 11, 2013

Launching and Amplifying your Impact Across Social Channels

What Google's Wildfire Social Marketing Manager Maya Grinberg talks about amplifying a marketing campaign across multiple social media channels. Examples from P&G, The Oscars, Oreo Cookies, Target, Puma and Red Bull.

Key Takeaways:

1. Build an "Always On" Strategy
    a. Have a social plan before and after the key moment in any campaign.
    b. Remain nimble. Know when to plan, and plan to react.
    c. Empower generation C.

2. Think "Social Surround".
    a. Treat each channel in a unique way.
    b. Encourage user-generated content to add authencicity.
    c. Seed cross-network experiences.

3. Create a "Social hub".
    a. Build social Hubs around all major marketing campaigns.
    b. Tightly coordinate online and offline experiences.
    c. Host Social Hubs in multiple places.

70 comments:

  1. This comment has been removed by a blog administrator.

    ReplyDelete
  2. This comment has been removed by a blog administrator.

    ReplyDelete
  3. This comment has been removed by the author.

    ReplyDelete
  4. I have been into social hub part while a go now and I must say it is great.

    Logo Design Perth, Australia

    ReplyDelete
  5. This comment has been removed by the author.

    ReplyDelete
  6. Social sites is a good way of communication with friends.

    Dubai Web Design

    ReplyDelete
  7. dubai seo

    web Editor is very useful tool i m happy to get this all info thanks.

    ReplyDelete
  8. Dubai Web Design Company

    Great Idea thanks for information about social channels

    ReplyDelete
  9. Launching an impact on social media is known as Digital Marketing. I am a SEO services expert in Dubai. seo in dubai

    ReplyDelete
  10. That is very interesting; you are a very skilled blogger. I have shared your website in my social networks! A very nice guide. I will definitely follow these tips. Thank you for sharing such detailed article.


    SAP training in Chennai

    ReplyDelete
  11. Thank you for taking the time to provide us with your valuable information. We strive to provide our candidates with excellent care and we take your comments to heart.As always, we appreciate your confidence and trust in us.

    SAP training in Chennai

    ReplyDelete
  12. You'll receive a well-composed substantial paper cheap research paper writing service that will result in getting a good grade.

    ReplyDelete
  13. Similar type of tech tips you will get from pccenter. Always try to get engaged with new technology.

    ReplyDelete
  14. This comment has been removed by the author.

    ReplyDelete
  15. hey visit my sit also for more info ocean of games

    ReplyDelete
  16. Hi, Thanks for post the great content about Social Channels, Keep it up with the great work.

    web designer in dubai

    ReplyDelete
  17. I will do niche blog comment Just in 5$ .All comment relevant with your niche and unique.This off-page seo will increase your traffic and promote your business.

    ReplyDelete
  18. Electronics Project Help Well thanks for posting such an outstanding idea. I like this blog & I like the topic and thinking of making it right.

    ReplyDelete
  19. Homework Help UK Pretty helpful material, much thanks for this article

    ReplyDelete
  20. This is really great work. Thank you for sharing such a good and useful information here in the blog for students.
    Autocad Assignment Help

    ReplyDelete
  21. This is really great work. Thank you for sharing such a good and useful information here in the blog for students.
    Case Study Homework Help

    ReplyDelete
  22. This is really great work. Thank you for sharing such a good and useful information here in the blog for students.
    Autocad Assignment Help

    ReplyDelete
  23. This is really great work. Thank you for sharing such a good and useful information here in the blog for students.
    Case Study Homework Help

    ReplyDelete
  24. Thank you a lot for providing individuals with a very spectacular possibility to read critical reviews from this site.

    Android Training in Bangalore

    ReplyDelete
  25. Thanks for publish the quality content on Social Channels, We are not bragging when we say Nadkaar is creative. It was a conscious decision from the very beginning to gather people who dare to put out their creative minds on display without any fear.

    ReplyDelete
  26. this blog is really helpful, thanks for publishing this blog... SEO Dubai

    ReplyDelete
  27. alotechnical is one of the leading technical company in Dubai. Alotechnical provides best electricians, painters, plumbers,handyman services, ac repairing services, home and office maintenance services in Dubai.

    handyman Dubai

    ReplyDelete
  28. helpful content, i was looking for these tips since long, thank you so much for making it easy for me.
    Luxury PR Agency Dubai

    ReplyDelete
  29. best tips for SEO, this article is going to help many of us,
    Luxury PR Agency Dubai

    ReplyDelete
  30. This comment has been removed by the author.

    ReplyDelete
  31. this is amazing, best blog so far, i check out your blogs on daily basis
    im impressed, your blogs are amazing and helpful in all ways.
    Handyman Dubai

    ReplyDelete
  32. It would be a smart thought to find out about the columnist or blogger before connecting with them.Edkent Media

    ReplyDelete
  33. Nice article!

    https://www.mistersaad.com/

    ReplyDelete
  34. I am very happy to visit in the post. In the post is very interesting and informative for me. Some people visited to here in the post or a review is very good. Thanks for sharing in the post. Visit here in the link net worth

    ReplyDelete
  35. A debt of gratitude is in order for offering this quality data to us. I truly delighted in perusing. Will without a doubt going to impart this URL to my companions.  https://webceed.co.uk

    ReplyDelete
  36. Thanks for the great blog post. I really appreciate your nice work.
    SEO Dubai

    ReplyDelete
  37. Today I climbed on the Internet in search of something interesting and stumbled upon this link on real online casino Now I sit here all the time I can not tear myself awayThere really can have a good time and earn extra money

    ReplyDelete
  38. If you are looking for more information about flat rate locksmith Las Vegas check that right away. Reclamebureau Roeselare

    ReplyDelete
  39. I read your blog frequently and I just thought I’d say keep up the amazing work! svbrokers.com

    ReplyDelete
  40. Good post but I was wondering if you could write a litte more on this subject? I’d be very thankful if you could elaborate a little bit further. Appreciate it! digital marketing agency in bangkok

    ReplyDelete
  41. TreasureBox is operated by a group of young, passionate, and ambitious people that are working diligently towards the same goal - make your every dollar count, as we believe you deserve something better.
    cheap outdoor furniture nz
    rattan outdoor furniture nz
    headboard nz

    ReplyDelete
  42. After looking over a few of the articles on your blog, I seriously like your technique of blogging. I saved it to my bookmark site list and will be checking back in the near future. Please check out my web site too and let me know what you think.
    Best travel agency in India

    ReplyDelete
  43. The article you have shared here very awesome. I really like and appreciated your work. I read deeply your article, the points you have mentioned in this article are useful
    Best travel agency in India

    ReplyDelete
  44. There are some different types of writing technique such as style, design, and format. If you include all these styles you can make your blog more attractively
    Php Web Development Company in India
    Web Development Company in Delhi NCR

    ReplyDelete
  45. Great blog it its really informative and innovative keep us posted with new updates. It was really valuable. Thanks a lot.
    Best Lawyers in Delhi NCR
    Civil Lawyers in Delhi
    Best Family Lawyer in Delhi

    ReplyDelete
  46. Thank you for taking the time to publish this information very useful! I've been looking for books of this nature for a way too long. I'm just glad that I found yours. Looking forward for your next post. Thanks :). We are top business consultancy services uk providing high quality academic sample papers, organizational research and expert business reports. Join us as a freelance researcher
    We are providing best business consultancy services uk

    ReplyDelete
  47. Very useful for and effective blog for us..I always read your all blogs..
    For any Testing and Measuring Instruments in India
    Leakage Current Tester
    Check here.

    ReplyDelete
  48. This is a very informative content, I appreciate that author has taken time for such a unique content. Thanks
    Limited Liability Partnership

    ReplyDelete
  49. You have performed a great job on this article. It's very precise and highly qualitative. You've managed to make it readable and easy to read. You have some real writing talent. Thank you so much. If you wants to know about more exited tour packages in ghana. We are providing best Best travel and tour operators in Ghana, Africa

    ReplyDelete
  50. Amazing article with great and very information article. Thanks for sharing this with us. I'll take knowlegde from your blog. Keep sharing more blog with such a wonderful tips thanks.
    For any Website development or digital marketing services click here, Web Development Company in Delhi

    ReplyDelete
  51. When you contact HP Printer Support Phone Number, they will quickly make suggestions in resolving HP laptop slow or frozen issues. Once you notice that HP Laptop won’t turn on or its battery is not charging, it becomes necessary to help you take an instantaneous help for the professionals at HP contact number. nice page
    Ai & Artificial Intelligence Course in Chennai
    PHP Training in Chennai
    Ethical Hacking Course in Chennai Blue Prism Training in Chennai
    UiPath Training in Chennai

    ReplyDelete
  52. Very nice article. Thanks for sharing.
    Team Printo

    ReplyDelete